Globalization Japanese (without subtitles) — 大塚製薬 | Otsuka Pharmaceutical

Health… …is borderless. In 1921, Busaburo Otsuka,
the son of a farmer in Tokushima Japan, broke with family tradition
and launched his own company. He became a supplier of chemicals from the sea,
to various industries. By 1946, his son Masahito had turned the business
into an IV solution company, distributing products to hospitals nationwide. In 1971, Akihiko,
the 3rd generation in the family business, decided to create original therapeutic drugs, and established Otsuka’s first institute
of drug development. Its motto affirmed the dedication of all
to our bold mission: Otsuka-people creating new products
for better health worldwide. In the 1970s, as globalization was advancing rapidly, major pharmaceutical companies
focused on the Western world. However, Otsuka opened its door to Asian neighbors in need of IV solutions. Soon after, China was hit by the Tangshan earthquake. The need for high quality IV solutions
was overwhelming, prompting officials to visit Otsuka
and ask for assistance. China Otsuka, the first Chinese joint venture
with a foreign pharmaceutical partner was established in 1981 —a symbol of hope for a new understanding
between nations. In 1980, building on their experience with IV solutions, Otsuka launched in Japan
an ion supply drink, POCARI SWEAT. POCARI SWEAT quickly replenishes fluid
lost through dehydration, and soon became popular as a first aid drink in many parts of Asia affected by the heat. In this way, by answering everyday needs Otsuka’s products found their way
across the Asian and Arab regions. In 1980, Otsuka’s dream was realized when, after years of dedicated research, its first two original drugs became available in Asia. But the desire for a healthy life knows no borders. To create first-in-class products for patients worldwide, we opened research centers
in Frankfurt, Germany, and on the US East coast, the first Japanese pharmaceutical
to open such a center in the US. Fusing our research and creativity
with an international perspective, we achieved our aspiration
for a world with better health. This marked the true beginning of our globalization. During the 2000s,
our antipsychotic drug was introduced and has become widely used around the world. And in 2014, two original drugs were approved. Thirty years of effort have led to the creation of the first drug
approved in European countries to combat Multi-Drug-Resistant Tuberculosis …While global cooperation among researchers, doctors and patients has resulted in approval in Japan of the first drug treatment for Polycystic Kidney Disease, an inherited disorder. Health is borderless, and health is timeless. Otsuka is creating today the solutions of tomorrow… Soybeans are nutritious and gentle
on the ecosystem and people’s health. That’s why we developed “Soylution”,
delicious soy products for people around the world to enjoy. Good health is a universal wish,
shared by all countries and cultures. With respect and free of prejudice, we choose untrodden paths towards making this wish come true. Today, our healthcare products are
found in over 80 countries. Otsuka’s global team is innovative and diverse,
full of energy, enthusiasm, and conviction… …A Big Venture company. Otsuka-people creating new products
for better health worldwide.

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